One of the secrets to targeted traffic is good keyword research. Today, it’s not just about putting in some random single word keywords into the META tags on your page. Having the right keywords is half the battle won. Choosing the right keywords alone will however not be enough. You want keywords that are both:
- relevant to your site, and more importantly,
- keywords that are actually being searched by people.
How do you know what is being searched and what isn’t? The answer is a tool such as WordTracker Keyword Research.
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What is the ideal keyword density of an article or a page? There are several answers to this question. Some experts say the keyword density of a page should not be greater than 14%, others say, the optimal density is between 10 to 12%. Some threaten with dire consequences such as your page or even site being penalized or even being tagged as spam by different Search Engines. I repeat the original question again. What is the ideal keyword density of an article or a page? There can be only one correct answer to this question.
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Gone is the era when search engines only looked at the title, description and keyword tags in your pages to determine what search terms apply to your site. These days, nothing influences Search Engines the way content does. Truly Content is King
The very same reason real people would want to visit and stay on your site applies to Search Engines too. The SEO process only highlights the quality of the content you actually have. Read more…
